The niche industry of fast-paced Hindi crime fiction was slowly on its way out, but publisher Minakshi Thakur remained convinced that these novels could find a wider audience. Rebranding the pulp fiction ‘pocket books’ of prolific mystery writer Surender Mohan Pathak, she turned him into a best-selling author in the mainstream market.
from Verve Magazine http://bit.ly/2VAT7tV
from Verve Magazine http://bit.ly/2VAT7tV
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